Blogging 101: Eight Ways to Choose a Creative Blog Name

So You want to start a blog. After gathering all the killer blog post ideas, it’s time to create the site. The problem is, you can’t decide on the blog name. If you encountered this problem, then this article is for you. Here, we will uncover eight ways to come up with unique blog name ideas. By the end of this article, you’ll have all the ingredients to create a catchy blog name that can make a lasting impression.

Things to Consider When Choosing a Blog Name

Despite sounding simple, choosing a blog name can be a daunting task. Your blog name plays an essential role when creating a good first impression for visitors. Therefore, your blog name can either be a deal-maker or a deal-breaker.

When choosing the right blog name, there are a couple of things you need to consider:

  • Blog niche – how the name relates to the topic you want to cover.
  • Target audience – if the tone of your blog name aligns with your audience’s characteristics.
  • Domain name – if you want to use the blog name as the site’s domain name, you need to check its availability first.
  • Goal – reflects your drive to create a blog.
  • Memorability – how the name helps visitors revisit your blog and how it improves brand awareness.

Eight Ways to Choose a Unique Blog Name

Now that you know what kind of blog name you should look for, it’s time to discuss how to choose one. Here are eight helpful ideas to help you come up with the perfect blog name.

1. Use a Blog Name Generator

The easiest way to come up with a blog name is by using a blog name generator. Many blog name generators use a filter to limit your search results based on selected topics or suggest keywords specifically related to the ones you entered. Several blog name generators also double as domain registrars, thus easing the domain name registration process for you.

If you don’t know where to start, check out Blog Name Generators: 10 Best Options Compared for some of the best blog name generators on the web.

2. Explore the Thesaurus

To stand out from the competition, you need to avoid overused words. What better way to find new words than by exploring the Thesaurus? If you already have some keyword ideas in mind, the synonym section can help you find their alternatives or more unusual versions.

3. Use Wordplay

What if someone else has used your choice of blog name? Use wordplay! There are many ways to mash several words into a catchy name. You can combine words that don’t typically work together (Search Engine Land), experiment with prefixes (Engadget) and suffixes (Mashable), or play with alliteration (Sense on Cents). The point is to be creative!

4. Adopt Words from a Foreign Language

Foreign branding is a common marketing practice that many companies use to increase their brand’s value. You can adopt this practice by borrowing words from countries that don’t speak the same language as your target audience. Aside from creating a unique first impression, this practice helps you create a meaningful blog name without sounding cliché.

Several brands that use foreign branding include Giordano (Hong Kong-based), Rykä (US-based), and Au Bon Pain (US-based).

5. Aim to Elicit Emotions

If you want to make a lasting impression, this method can work wonders. By associating your blog name with a particular emotion, visitors are unlikely to forget your blog that easily. While many blogs with hip and witty tone of voice go down the humor route, you can aim for other emotions depending on your blog’s niche and purpose.

Some honorable mentions that incorporate humor in their blog names include Grumpy Old Bookman, I Can Has Cheezburger?, and Watts Up With That?.

6. Experiment with Search Keywords

One of the keys to successful blogging is to practice Search Engine Optimization (SEO). As the foundation of SEO, keywords help search engines direct visitors to your blog. One of the page rank metrics is based on traffic – the more people visit your blog, the higher your Search Engine Results Page (SERP) position will be.

While keywords are commonly found in blog posts, there’s no rule against using them as your blog name. By incorporating keywords that are relevant to your niche into the blog name, you improve the chances of being ranked in SERP.

Keyword research tools like KWFinder, Keyword Tool, and Wordtracker can help you find relevant keywords for free. Simply enter your niche-based keywords to the tools and choose the best combination of words from the search results.

7. Use Your Own Name

Many bloggers use this method to develop their personal brand. By presenting yourself as the face of the blog, you get to build a personal connection with your audience much more naturally.

The only downside of this method is that it’s harder to disassociate yourself from the original brand image when you want to dabble with other niches. So, if you plan not to stick with only one niche, it’s best to avoid associating your name with the blog altogether, unless you’re marketing the blog on the basis of your personality.

8. Make It Up!

If the previous methods don’t work out for you, make up your own! You can get inspiration from books, movies, or even your competitors. Alternatively, you can also mash up several blog name-seeking methods to come up with something unique.

Häagen-Dazs is one of many successful brands that use this trick. By making up a name that sounds Scandinavian, the US-based company gets to indirectly associate itself with a European country known for its high-quality ice cream. It’s a bit of a cheat, but it works!

That’s a Wrap

We could go on forever and come up with more blog name ideas, but at the end of the day, you decide what’s best for your blog. When you’re in doubt, pick the blog name that appeals to you the most. Only then can you be proud of the blog you create, and that’s what matters.

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